Branding Identity Designing

Branding Identity Designing

Most of the businesses that opt for the Internet as a marketing medium are existing businesses. These are established companies, either designing their website for the first time or re-designing their existing website. Either ways, they already have their corporate identity elements such as a logo design, a corporate colour, text and product / facility images, etc. What they expect is a fresh web presence.

On the other hand, startups look for a comprehensive corporate identity along with logo design creation module. They generally do not have any contemporary marketing material. Hence, they need most forms of promotional material – like brochures, presentation and even a website.

Brand identity is the collection of all elements that a company creates to portray the right image to its consumer. Brand identity is different from “brand image” and “branding,” even though these terms are sometimes treated as interchangeable.

Branding is not a step but a process or a phenomenon.

We, at Softfix take care of it. Our Professional logo design services company design logo that stands out, carry a message and instantly connect with people.